RGICL, India’s fourth largest private general insurance firm, has announced its participation in the Pradhan Mantri Fasal Bima Yojana’s nationwide Doorstep Crop Insurance Policy Distribution Mega Drive – ‘Meri Policy Mere Hath‘ as part of the ‘Azadi Ka Amrit Mahotsav Campaign. The Company fully supports the project and is committed to helping farmers establish a more sustainable financial ecosystem.
Reliance General Insurance, a part of Reliance Capital, is one of India’s most well-known general insurance firms. The company provides a well-rounded and comprehensive range of products, including Motor Insurance, Health Insurance, Travel Insurance, and Home Insurance, as well as bespoke solutions to fit each customer’s specific protection needs.
Reliance General Insurance has set up special camps at the gramme panchayat/village level to educate farmers who are enrolled with Reliance General Insurance under the PMFBY about their existing crop insurance policies in order to effectively push the programme. The farmer will obtain firsthand information and specifics about their crop insurance, such as the sum insured amount, the varieties of crops covered, and the premium amount, through this programme.
Farmers will also receive printed copies of the existing policies from the company. Farmers will be able to settle claims more quickly in the future if they have these documentation on hand. Furthermore, the programme will provide farmers with a forum to directly communicate with the insurance business about their feedback, questions, and complaints.
Rakesh Jain, CEO of Reliance General Insurance, stated of this unusual effort, “We applaud the initiative and pledge our full support to this remarkable endeavour.
Nearly 60% of our people relies on agriculture for a living. Agriculture, on the other hand, is a very variable sector due to natural disasters, extensive rainfed areas, pests, and disease.
As a result, the Pradhan Mantri Fasal Bima Yojana was created to give financial security to farmers in the event of such unforeseen catastrophes. The government’s ‘Meri Policy Mere Hath‘ campaign goes a step further by empowering farmers through crop insurance awareness and bringing insurance policies to their doorsteps. It will also aid in increasing direct connection between farmers and insurance companies, as well as their faith in the latter and PMFBY.”